01 · Brand & Identity

A brand people remember
before they read a word.

When a brand looks different on every channel, people hesitate, and hesitation costs you customers. Whether you're building from zero or refreshing one that's outgrown its look, I handle everything from strategy to final delivery: a complete identity system that works across every touchpoint.

20+ years · One designer, start to finish · Deutsch · Español · English

Trusted by INEOS, Habanos S.A., and The Stein Group.

Fixed price · How pricing works →

What You Get

Everything your brand needs.
Nothing it doesn't.

Build your identity

Brand Strategy & Positioning

Who you are, who you're for, and what makes you the obvious choice. The foundation everything else builds on.

Logo Design & Brand Refresh

A mark that works at 16 pixels and on a billboard. Whether it's a new logo or breathing life back into an existing one.

Visual Identity Systems

Patterns, photography direction, iconography, illustration style, the visual language that makes your brand recognisable without the logo.

Own it completely

Typography & Colour Systems

A type scale and colour palette that hold up across screens, print, and signage. Documented, tested, ready to use.

Brand Guidelines

A document your team, printers, and future designers can follow. Logo usage, spacing, dos and don'ts, no guesswork.

Packaging & Print Collateral

Business cards, letterheads, packaging, signage, the physical touchpoints that put your brand in people's hands.

How It Works

Three steps.
No surprises.

Every brand project follows the same structure. You know what's happening at each stage, and nothing moves forward without your sign-off.

Discovery

I dig into your business, your market, your competitors. What makes you different. What your customers actually care about. This isn't a questionnaire, it's a conversation that shapes everything that follows.

Design

Concepts, refinements, and a complete identity system. You see progress early and give feedback often. No six-week silence followed by a big reveal that misses the mark.

Delivery

Final logo files in every format. Brand guidelines your team can follow. Colour, typography, and usage rules, all documented. If your project includes packaging or print, those production-ready files too. Everything you need to use your brand consistently, starting day one.

Why Me For This

Not an agency pitch.
A track record.

One designer, not a relay team

Your brand won't pass through five people who each interpret it differently. I handle it from strategy to final file. Same eyes, same standards, start to finish.

20+ years across brand, web, and print

I know how a logo needs to perform as a tiny browser icon, on a billboard, and on a business card, because I've designed all three. Your identity is built for real-world use, not just to look good in a portfolio.

Trilingual, cross-market

Your brand works in German, Spanish, and English from day one. Not translated after the fact. Not adapted by someone who doesn't speak the language. Built natively for every market you serve.

Brands behind the work

Two decades.
A few names you'll know.

INEOS — FRAMEONE MEDIA DESIGN provided corporate design and rapid response communication assets for INEOS Cologne.Habanos S.A. — Global brand identity and digital design project by Oliver Schoepe.Danone — Corporate design and print media project by FRAMEONE MEDIA DESIGN.Academia de Cine — Spanish film academy digital and media design project.CELAC Summit 2014 — Event branding, digital presence, and media graphics by FRAMEONE.Terroir sense Fronteres — Winemaking brand identity and web design project.Chevrolet — Corporate media and digital design project.Terroir al Limit — Premium Spanish winemaking website and branding project.TVE (Televisión Española) — Broadcast media and motion graphics project.GAP — Retail and corporate brand identity project.mutares AG — International website project and digital development by Oliver Schoepe.Yahoo — Digital media and corporate web design project.ProSiebenSat.1 Media AG — German broadcast media and digital design project.Miguel Sánchez Romera — Hospitality and culinary brand identity design project.Lennox the Pub — Hospitality branding, website, and local marketing project in Spain.Albamy — Corporate brand identity and digital product project.Cires21 — Tech company digital design and branding project.e45 Comunica — Long-term partner for video production and motion graphics by FRAMEONE.GeesinkNorba — Corporate website design, development, and marketing support project.iovents — Event management digital platform and web design project.A+F GmbH — Corporate website production and strategic web consulting project.
INEOS
Habanos S.A.
Danone
CELAC Summit 2014
Terroir sense Fronteres
Chevrolet
Terroir al Limit
TVE
GAP
mutares AG
Yahoo
ProSiebenSat.1 Media AG
Miguel Sánchez Romera
Lennox the Pub
Albamy
Cires21
e45 Comunica
GeesinkNorba
iovents
A+F GmbH
Common Questions

Questions I hear often.
Honest answers.

Not always. Sometimes a refresh is enough, updating the logo, tightening the identity, or modernising an existing site without starting over. Sometimes starting fresh is the smarter move. I'll look at what you have and tell you honestly which path makes more sense before any work begins.

A logo or brand refresh: two to four weeks. A full identity system with guidelines: six to ten weeks. The pace usually depends on how quickly you can review and provide feedback. I'll set a realistic timeline with you before anything starts, and I deliver on it.

Yes, and that's the point. 20+ years across these disciplines means I see how they connect. Your brand identity informs your website, your website informs your print materials, your print materials reinforce your brand. When one person holds all of that, nothing falls through the cracks.

Final logo files in every format you'll ever need (SVG, PNG, EPS). A complete brand guidelines document. Your colour palette, typography, and usage rules, all documented so anyone applying your brand gets it right. If your project includes packaging or print, those production-ready files too.

Regularly. About half my clients are in Germany, Austria, and Switzerland. I work remotely, communicate in your language, and Dénia is only one hour ahead of Berlin. Geography hasn't been a barrier in 20+ years.

See all questions →

Fixed price

Scoped and agreed before we start. The number doesn't move.

No hourly billing

You'll never get an invoice you didn't already expect.

Sign-off at every stage

Nothing moves forward without your approval.

Get in touch

Ready to build a brand that lasts?

Tell me what you're working on. I'll tell you honestly whether I can help, and exactly what it would take.

Book a free intro call